Even to local traffic? I live in Herff Ranch.

My Dog Wears Diapers

 

Archive for the ‘Marketing’ Category

Making stars of family members

ralphI normally don’t take credit for others’ successes, but that’s usually because they don’t represent true money-making potential. Well, I found me a winner, so I’m claiming it. Meet Ralph Lay, the man to your left. I’m counting on him making it big so I can mooch and—Lord willing—pay off my student loans. It’s a pipe dream, I know.

Ralph is, as it turns out, my stepfather and an all-around great guy. He’s also a former teacher and living history participant, thus explaining the get-up in that photo. This month, however, he’s also the voice talent for the Boerne Wild West Day television commercial. read more…

The upside to a Six Flags bankruptcy

If you haven’t heard by now, the grandaddy of theme-park chains, Six Flags, has filed for Chapter 11 bankruptcy protection. According to a letter posted online by the company’s CEO, much of the reason has to do with them “inheriting” $2.4 billion in debt “from the previous management team.” I understand they simply want to shed or reorganize their debt load, but since bankruptcy typically involves a little introspection into the way an organization does business, I have a suggestion. read more…

New Digett site live, finally

We pushed it out the door, my friends. The new Digett website has, thankfully, become a living reality. I give a lot of kudos to Holly for the outstanding work she did. Props also go to Andrew for a great design and Luke for helping iron out some kinks.

We’ve been working on a way to tighten Digett’s message, and the new site makes tremendous steps toward that. There’s still work to do, of course, but it shows the sophistication Digett has gained through almost eight years of web marketing work.

Take a look and tell me what you think.